CMCA is a Center for Maine Contemporary Art. It is a museum located in Rockland, Maine. The goal of this project was to design a campaign that would spark interest for the museum and make people want to become members. So how can you convey what the museum is all about when the contents are always changing. Inspired by the simplicity of the geometric shapes present in the building I have created a campaign that says “Belong to Something Exceptional”. I have incorporated the art pieces that have been shown at the museum in the letters of the campaign slogan which can change with time just like the art at the museum. The concept is also supported by the design of the t-shirts which would be sent to new members as thank you gifts. This design was chosen for the museum membership campaign.